In the latest episode of “As the Social Media World Turns,” a gaggle of celebrities has decided to jump ship from Twitter—now rebranded as “X” because, apparently, Elon Musk thinks he’s the Prince of tech—and flock to Bluesky, the new kid on the block. Bluesky, the brainchild of former Twitter CEO Jack Dorsey, is being hailed as the promised land for those seeking refuge from Musk’s chaotic reign.
The exodus began as Musk’s antics turned Twitter into a digital dumpster fire. From reinstating controversial figures to turning verification into a paid circus, he’s managed to alienate a significant chunk of the platform’s user base. Enter Bluesky, with its promise of a decentralized, user-friendly experience, and suddenly, it’s the hottest club in town.
Celebrities like Lizzo, Chris Packham, and Susie Dent have been spotted setting up camp on Bluesky, eager to escape the Musk-induced madness. It’s like watching a herd of gazelles fleeing a watering hole that’s just been taken over by a particularly obnoxious hippo.
But let’s not kid ourselves. Bluesky isn’t some utopian paradise free from the pitfalls of social media. It’s still in its infancy, and who knows how it’ll handle the influx of users seeking asylum from Twitter’s burning wreckage. Plus, the irony of fleeing a platform once helmed by Dorsey to join another one created by… Dorsey, is rich.
In the end, this mass migration is less about finding a better platform and more about sending a big, fat middle finger to Musk. Whether Bluesky can live up to the hype or will crash and burn like so many before it remains to be seen. But for now, it’s the latest refuge for those tired of Musk’s Twitter circus.